Terms of Use
Legal Information & Notices
Last updated June 1, 2026
These Terms of Use (the “Terms”) govern your access to and use of the Apex CRM website and platform (the “Service”), operated by Apex CRM, Inc. By accessing or using the Service, you agree to these Terms. If you do not agree, do not use the Service.
Agreement to Terms
If you use the Service on behalf of a dealership or other organization, you represent that you are authorized to bind that organization to these Terms, and “you” refers to that organization. A separate Master Subscription Agreement may govern paid use; where it conflicts with these Terms, the Master Subscription Agreement controls.
The Service
Apex provides a customer relationship management platform for powersports and motorcycle dealerships, including lead routing, messaging, deal desking, and reporting. We may add, change, or remove features, and we may impose usage limits, at our discretion. We work to keep the Service available but do not guarantee uninterrupted operation.
Accounts & Responsibilities
You are responsible for the accuracy of the information you provide, for maintaining the confidentiality of your credentials, and for all activity under your account. Notify us promptly of any unauthorized use. You must configure and use messaging features in compliance with the consent requirements described in our Privacy Policy.
Acceptable Use
You agree not to:
(a) use the Service to send unlawful, harassing, or non-consented communications; (b) upload malware or attempt to breach security or access controls; (c) reverse engineer, scrape, or resell the Service except as permitted by law; (d) misrepresent your identity or a dealership’s; or (e) use the Service in violation of any applicable law, including the TCPA, CAN-SPAM, and consumer-protection statutes.
Customer Data & Ownership
As between you and Apex, you own the data you submit to the Service. You grant Apex a limited license to host, process, and transmit that data solely to provide and support the Service. We own the Service, our software, and all related intellectual property, and no rights are granted except as expressly stated.
Fees & Payment
Paid plans are billed in advance on a monthly or annual basis and are non-refundable except as required by law or expressly stated. Fees exclude taxes, which you are responsible for. We may change pricing with at least 30 days’ notice, effective on your next renewal.
Intellectual Property
“Apex,” “Apex CRM,” and the Apex logo are trademarks of Apex CRM, Inc. All content, design, structure, and “look and feel” of the Service are protected by copyright, trademark, and other laws. You may not copy, reproduce, or distribute any part of the Service without our prior written consent.
Disclaimers
The Service is provided “as is” and “as available,” without warranties of any kind, whether express, implied, or statutory, including merchantability, fitness for a particular purpose, and non-infringement. Apex does not warrant that the Service will be error-free or uninterrupted.
Limitation of Liability
To the maximum extent permitted by law, Apex will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for lost profits or revenues. Our total liability arising out of or relating to the Service will not exceed the amounts you paid to Apex in the twelve months preceding the claim.
Termination
You may stop using the Service at any time. We may suspend or terminate access if you breach these Terms or if required by law. On termination, your right to use the Service ceases; data export and deletion are handled as described in our Privacy Policy.
Governing Law
These Terms are governed by the laws of the State of Texas, without regard to its conflict of laws principles. The exclusive venue for disputes is the state and federal courts located in Harris County, Texas.
Contact
Questions about these Terms? Email legal@apexcrm.com or write to Apex CRM, Inc., Attn: Legal, 1200 Smith Street, Suite 1600, Houston, TX 77002.